Content Warning

This campaign addresses intimate partner violence. Some content may be distressing or triggering. If you feel unsafe or overwhelmed, please visit the Find Support section for crisis lines and community resources available in your area.

Why the Campaign Matters

Leaving an abusive relationship is never simple. Survivors face fear, financial barriers, stigma, and risks to their safety and their children’s wellbeing. This video series highlights the many forms abuse can take — from control and manipulation to family pressure and isolation.

These are only some examples. Abuse can also involve sexual coercion, digital surveillance, threats to pets, or the misuse of culture, religion, or immigration status. While the forms may differ, every type of abuse reflects the same truth: it is always about power and control, and every survivor’s situation is unique.

Because the truth is… Staying isn’t choosing. It’s surviving.

Changing the Narrative

Staying isn’t Choosing challenges harmful narratives that blame survivors and instead asks us to look deeper: at the systems that fail them, at the emotional bonds that complicate leaving, and at the collective responsibility we all share in creating safer communities.

The campaign was created to:
  • Validate survivors’ experiences without judgment.

  • Educate the public about the realities of staying and leaving.

  • Shift the question from Why don’t they leave? to What makes leaving so hard — and what can we do to change that?

  • Call on community members to replace judgment with compassion, action, and advocacy.

When Support Becomes Silence

Family Pressure and Generational Cycles

Family silence and minimization reinforce shame, trapping survivors in cycles of abuse.

Survivors often turn to family seeking comfort and validation, but instead hear messages that dismiss or excuse the abuse: he’s a good father, all couples fight, be patient. These responses create deep emotional conflict, eroding self-trust and reinforcing shame. The pull of intergenerational cycles — where silence, endurance, and sacrifice are normalized — makes survivors question whether leaving is even acceptable, leaving them feeling responsible for preserving family unity even in harmful conditions. These responses don’t just fail survivors — they echo the abuser’s tactics, reinforcing silence and undermining their reality.

These pressures are compounded by systemic barriers like poverty, lack of housing, childcare, and custody fears, which shrink safe options for leaving. Survivors face impossible choices: stay and protect children’s family ties, or leave and risk poverty, isolation, or losing custody. Attempts to leave can also bring heightened conflict, as abusers resist losing control. These intersecting pressures trap survivors in cycles of endurance, where silence is normalized, shame is reinforced, and leaving feels nearly impossible.


Staying isn’t choosing. It’s surviving under the weight of silence, shame, and generational pressure.

Behind the Story

Trapped Without Chains

Financial Control and Isolation

Financial control and isolation create invisible chains that strip survivors of independence.

Economic abuse undermines survivors’ autonomy by cutting off access to money, employment, and basic resources. Abusers may demand receipts, sabotage jobs, or dictate how every dollar is spent. Combined with isolation, this strips away independence and support networks, leaving survivors both financially dependent and emotionally trapped. Economic abuse isn’t neglect — it is deliberate sabotage, designed to erode autonomy and enforce control. Survivors may downplay their situation, clinging to small freedoms or fragile connections as a way to survive day to day.

This dynamic is rarely visible to outsiders. Friends may notice distance but not realize that every decision is weighed against financial punishment or retaliation. Sometimes denial isn’t about shame — it’s about holding onto the few threads of safety still available. Without money, housing, or childcare, leaving can mean homelessness, poverty, or losing children to the system. And when abusers sense loss of control, the danger escalates sharply. Without resources or safety nets, every attempt to leave carries the risk of retaliation.


Staying isn’t choosing. It’s surviving financial dependence and isolation that strip away freedom.

Behind the Story

Dinner's Late

Gaslighting and Psychological Abuse

Gaslighting and emotional abuse leave no scars but destroy self-trust and confidence.

Gaslighting works by denying a survivor’s reality, making them question memory, judgment, and even sanity. When criticism shifts suddenly to warmth, especially in front of children, it creates profound emotional confusion. Survivors may cling to fleeting moments of affection as proof things can improve while internalizing blame for the abuse. Over time, this erosion of self-trust isolates survivors not only from others but from their own instincts, creating dependency on the abuser’s version of reality. Gaslighting doesn’t just confuse — it mirrors the abuser’s power, making survivors reliant on their version of reality.

Systemic barriers amplify this trap — without safe housing, income, or supportive systems, leaving can feel impossible. Social stigma and victim-blaming narratives — why didn’t they leave? — deepen survivors’ fear of judgment. Emotional abuse leaves no physical scars, but its long-term consequences including PTSD, depression, and anxiety — are as devastating as visible violence. And while leaving may feel like the only option, abusers often escalate when they sense loss of control, forcing survivors to weigh emotional devastation against the risk of further harm.


Staying isn’t choosing. It’s surviving manipulation, blame, and the erosion of self-trust.

Behind the Story

Home Is Where the Hurt Is

Emotional Manipulation and Intimidation

The cycle of abuse, alternating harm and affection, forges trauma bonds that entrap survivors.

Abuse often shifts between intimidation and tenderness. Outbursts of anger, guilt-tripping, or belittlement are followed by gestures of affection or declarations of love. These swings create trauma bonds, where survivors cling to hope for change while also carrying fear, guilt, and responsibility for preserving family stability. In this cycle, the abuser’s apologies and promises echo the same control as their cruelty, leaving survivors doubting themselves and questioning whether leaving is even possible.

Systemic failures reinforce this cycle — poverty, housing insecurity, stigma, and custody fears all shrink safe options for leaving. Survivors know that separation often brings heightened retaliation, as abusers escalate when they sense loss of control. Staying is not about choosing abuse — it is surviving a cycle of fear, love, and control deliberately designed to entrap.


Staying isn’t choosing. It’s surviving cycles of harm and affection that bind survivors in trauma bonds of fear and hope.

Behind the Story

The Price of Freedom

Physical Violence and Coercive Control

Physical violence and coercive control escalate at separation, often making leaving the most dangerous time.

When physical violence and emotional manipulation intertwine, survivors live in fear while also recalling tender family moments that blur the harm. Birthdays, bedtime stories, and quiet gestures of affection sit side by side with intimidation and aggression, reinforcing emotional attachment and the hope that things might change. Survivors weigh their own safety against children’s longing for home, even when home is unsafe, leaving them trapped in a painful cycle of fear, hope, and responsibility.

But separation is often the most dangerous time. Abusers frequently escalate when they sense loss of control, making the risk of violence, including life-threatening harm, highest when a survivor tries to leave. Survivors must weigh impossible risks — poverty, homelessness, legal battles, or harm to their children. Systemic failures, housing shortages, lack of childcare, and limited legal protections, leave few safe alternatives. Under these conditions, leaving is not freedom but a gamble with survival itself.


Staying isn’t choosing. It’s surviving impossible risks when leaving becomes the most dangerous time.

Behind the Story

The Reality Survivors Face

People often ask survivors: Why didn’t they just leave?

The truth is: staying is not about choosing abuse — it’s about survival, connection, and barriers. Survivors may face very real risks: escalated violence, losing their children, homelessness, poverty, or isolation from their communities. Barriers are not only systemic — they are also deeply emotional and relational.

For many, staying can feel like the safest or only option at the time. It can mean protecting children, maintaining a home, preserving dignity in community, or simply surviving another day. That’s why leaving requires careful planning, resources, and support — it is never a simple choice.

Why Leaving is Complicated

Leaving is not just about walking away. Survivors weigh love, hope, and pressure alongside danger.
Survivors may still love or feel attached to their partner.
Abuse is often mixed with kindness, care, or stability.
Partners can also be parents, providers, or part of a shared life.
Apologies and promises can spark hope for change.
Families, culture, or faith may pressure survivors to stay.
Fear of judgment or blame can silence survivors.

The Survivor's Truth

Survivors are never at fault, and leaving is always about survival, not weakness.
Survivors are never to blame for abuse.
Leaving is not an event. It's a process tied to safety and survival.
Emotional bonds can be as strong as financial or systemic barriers.
Abuse is always about power and control, not weakness.
Survivors deserve support compassion, and community action.

The Bigger Picture

The series shows just some of the barriers survivors face — the reality is even more complex.

  • Abuse is not a single act but a pattern of domination and control.
  • It takes many forms: emotional/verbal abuse, financial abuse, coercive control, gaslighting, conflicting memories, generational/social pressures, and intimidation.
  • The risk of homicide or escalated violence peaks when survivors attempt to leave.
  • Emotional abuse, though invisible, can have long-term impacts equal to or greater than physical abuse.
  • Survivors stay because of fear, financial dependency, concern for children, emotional ties, self-doubt, isolation, and social/familial pressure.

Recognizing these patterns helps us see that survivors are not failing to act — they are navigating impossible risks within systems that too often fail them.


Beyond What You See

Abuse extends far beyond what can be shown in a video series. Survivors may also face:

  • Sexual abuse and coercion — including reproductive coercion
  • Spiritual or cultural abuse — twisting faith or traditions to justify control
  • Immigration-related abuse — threats tied to sponsorship or status
  • Digital and technological abuse — surveillance through phones, GPS, or social media
  • Threats to pets or animals — used as leverage to keep survivors from leaving

Every form of abuse is rooted in the same goal: power, control, and isolation.

Moving Forward Together

Every survivor’s story is shaped by barriers, fear, and impossible choices. By understanding the realities of intimate partner violence, we can replace judgment with compassion and strengthen the supports that make leaving safer.

You can make a difference by sharing these stories, challenging harmful stereotypes, and supporting services that provide safety and hope. Together, we can create a future where survivors don’t have to choose between danger and survival — and where communities step up to provide the safety, compassion, and support everyone deserves.


Get Involved

Ending violence is a collective responsibility. Here’s how you can help.

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Make a Donation

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Resources & Support

If you or someone you know is experiencing violence, help is available.

Stories & Impact

When Support Becomes Silence
When Support Becomes Silence
Trapped Without Chains
Trapped Without Chains
Dinner's Late
Dinner's Late
Home Is Where the Hurt Is
Home Is Where the Hurt Is
The Price of Freedom
The Price of Freedom